Community-driven incentives boost child health in rural areas, study finds
Community-driven incentives boost child health in rural areas, study finds
AKU
Media Source: Dawn (Pakistan)
Date: 11 March 2025
A local study recently published in an international journal highlights how community-driven incentives in rural areas can significantly increase breastfeeding, immunisation, and oral rehydration rates — three critical factors directly linked to child mortality in Pakistan. Published in The Lancet Global Health , the study was…
A local study recently published in an international journal highlights how community-driven incentives in rural areas can significantly increase breastfeeding, immunisation, and oral rehydration rates — three critical factors directly linked to child mortality in Pakistan. Published in The Lancet Global Health, the study was conducted by researchers from Aga Khan University’s Institute for Global Health and Development (AKU IGHD). It presents a transformative model for addressing preventable illnesses such as childhood diarrhoea and pneumonia, which remain leading causes of death among children under five in the country. The study examined the impact of two interventions: community mobilisation alone and mobilisation combined with collective, conditional, non-cash incentives. It involved 48 clusters across Tando Muhammad Khan in Sindh.