Habib Bank Limited (HBL) becomes the first bank in Pakistan to invest in a digital fintech startup. HBL joins an impressive list of leading global fintech funds that have invested in Finja (a financial services platform). For HBL, an investment in Finja serves two of the bank’s strategic priorities: making investments into Digital Financial Inclusion and Development Finance companies, especially ones making an impact in agriculture and Small and Medium Enterprises as these are the backbone of the economy, and proactively reinventing HBL to become a "technology company with a banking license".