https://thefridaytimes.com/28-May-2025/pedro-j-ia-s-musical-journey-from-lisbon-to-lahore
Media Source: Dawn (Pakistan)
Date: 3 June 2025
The Aga Khan Cultural Service, Pakistan (AKCS,P), in collaboration with the Embassy of Portugal, recently organised a masterclass led by celebrated Portuguese guitarist and composer, Pedro Jóia. During the masterclass, Jóia gave insights into the genre of music he performs and the musical traditions that influe
The Aga Khan Cultural Service, Pakistan (AKCS,P), in collaboration with the Embassy of Portugal, recently organised a masterclass led by celebrated Portuguese guitarist and composer, Pedro Jóia. During the masterclass, Jóia gave insights into the genre of music he performs and the musical traditions that influenced his work. He demonstrated the daily practice he does for half an hour, stating, “It is like a walk”. “Music has a lot of engineering and a lot of repetition. Music is all about daily practice,” he said. Frederico Silva, Ambassador of Portugal to Pakistan, who attended the event as chief guest, shared concluding thoughts: “We are very happy to collaborate with Aga Khan Cultural Service and Olomopolo Media. I have learnt that culture is one of the best tools I can use in my line of work, as my job is not only to connect countries but also their people.”